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The news industry is facing challenges such as transparency issues, declining credibility, and commercial pressures. While pockets of good journalism remain, the industry as a whole is under threat.
As a result, hyper-partisan and commercialized media are growing, and the world is seeing a dangerous rise in propaganda and an influx of misinformation that is deliberately and strategically finding its way into many media outlets. Pushing back against these trends is part of our core ethos.
It is really difficult for the average news consumer to find reliable, fact-based sources, but consumers are very hungry for that. Perspectify is here to satisfy that craving.
To assess the potential bias and reliability of the news sources we monitor, we've established a labeling system that highlights possible biases, credibility, and ownership. When assigning labels, we consider factors such as ownership, funding, content, affiliations, and media independence.
It's vital to help citizens understand the motives behind a news source and its owners. Are these owners aiming for impartial news or driven by business and political interests? Are they promoting a foreign government's agenda at the expense of another nation's citizens?
That’s why we provide our users with comprehensive media outlet ownership information, accompanied by relevant statistics such as the publication's founding year, country of origin, owner's identity, and other pertinent data. This information assesses the reliability. legitimacy, and potential bias of a given publication.
Every single one of us is a consumer of news, whether it be on television, radio, newspapers, magazines, podcasts, the internet, or social media. Once we read or hear a news report, we often discuss it with other people in our lives or post our own narrative on social media. If you are believing fake news to be the truth, you are only further disseminating misinformation and it spreads like wildfire.
Chief Content Officer Jakub Leps has extensive expertise in political science, media, and politics. He joined the company in 2000 as Chief Editor, overseeing news sites such as Central Europe Online, Inside China Today, and U.S. Politics Today, and was promoted to his current position of Chief Content Officer in January 2023. He holds a Bachelor of Arts in Economics and a Master of Arts in American Studies from Charles University in Prague, and a Master of Arts in Political Science from Central European University (CEU) in Budapest, Hungary, and Vienna, Austria. He was also awarded the prestigious Fulbright Scholarship in 2002-2003, which allowed him to conduct academic research at the Georgia Institute of Technology, and is one of 25 distinguished alumni to receive CEU's Alumni Impact Award. Since 1999, he has taught various political science courses at several universities in Prague. He has also been active in politics, currently serving as a member of the Prague City Government Assembly. He and his team are responsible for most aspects of Newsmatics' news content, which is based on the company's news index and combines media research and data analysis.
Senior News Index Team Leader Holly White is a senior news index team leader at Newsmatics. She graduated from London Metropolitan University (with exchange periods at San Diego State University and Stockholm University) and Masaryk University in Brno. Armed with a Bachelor of Arts in International Relations and Politics and a Master of Arts in Conflict and Democracy, her academic foundation is tailor-made for dissecting media landscapes and discerning complex narratives. Her previous role as a Democratic Services Officer in local government in England underscores her commitment to democratic ideals and governance. Through her work in the media, she has gained extensive experience in areas such as media analysis, categorizing news sources, and combating misinformation, fake news, and propaganda.
News Index Team Leader Martina Paulenova holds a Bachelor of Arts in Media Studies and Journalism and a Master of Arts in Media Analysis and Research, both from Masaryk University, Brno. She recently joined the PhD program in Media and Journalism Studies at Masaryk University to deepen her knowledge in the field, with a special focus on memes, Internet culture, and online politicization. In her current position at Newsmatics as a news index team leader, she also benefits from her previous work experience, which includes working as an economic journalist for a major Slovak daily and as a social media analyst focusing on quantitative and qualitative analysis of social media and content analysis of articles.
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The Perspectify search results feature our proprietary bias labeling classification. We assign a political bias label to each publication. The publication's bias label is indicated next to its articles. When choosing a label for a publication, factors we take into consideration include, but are not limited to: ownership, funding, content, affiliations, and media freedom environment.
A decisive left-wing bias, supporting left-wing political groups and promoting left-wing issues, social liberalism, left wing economics, anti capitalism, anti-imperialism and nationalism in some instances. These include World Socialist Web Site or Greenpeace International.
Moderate left-wing or liberal leanings, who despite some bias, still publish neutral or ‘opposing’ views; such as The Guardian or Le Monde.
Generally balanced media sources which are transparent about their ownership and funding, give a space for different or opposing views or those which are not significantly politically biased, such as the Associated Press or Reuters.
Public broadcasters and news agencies largely financed by the state but with editorial independence, such as the BBC or the Caribbean Broadcasting Corporation (CBC). These publishers should be neutral, governments should not exert editorial control over these broadcasters. Their content should not have a pro-government bias, otherwise they will be labeled as pro-government or government propaganda.
Official governmental bodies such as the U.S. Department of Education, and intergovernmental organizations such as the World Health Organization.
Moderate right-wing or conservative leanings, who despite some bias, still publish neutral or ‘opposing’ views such as the National Post or the Boston Herald.
Decisive right-wing bias. They may support right-wing political groups and will promote right-wing issues including social conservatism, free market economics and nationalism in some instances. These include The Daily Mail and FOX News.
Outlets displaying moderate pro-government bias, often found in limited media freedom environments. They can be under direct government’s influence or subject to interference in editorial policy and self-censorship, such as Al Jazeera or Hurriyet Daily News.
Directly or indirectly serve the interests of a specific government and spread overt pro-government propaganda, including false, radical, and hateful narratives, such as Xinhua or Fars News Agency.
Publications which do not fit into the above category structure. They may be unreliable, conflicting, or not provide enough information about funding and ownership to verify their position.
News labels based on political bias and including publication ownership information
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